Post by account_disabled on Feb 17, 2024 23:25:39 GMT -7
In the presence of the President of Mexico, Mr. Andrés Manuel López Obrador, the Change of Presidency of the Communication Council (CC) took place, with C. Francisco Casanueva, executive president of INTERprotección, assuming the position from the hands of Eng. José Carlos Azcárraga, CEO of Grupo Posadas.
During the event, the outgoing president presented the report on activities and results for the 2019 – 2022 period, highlighting that his management occurred at a time of great changes, marked by the health crisis, which led the CC to reaffirm its commitment to society.
In this regard, José Carlos Azcárraga mentioned: “For us it was evident that more than ever our work was necessary to support society, listen to it and respond to its Middle East Mobile Number List concerns, at the same time that we gave continuity to our social movements in favor of great causes. such as the prevention of addictions with the “It's not cool” campaign and through the “Libérate” campaign to promote a culture of physical activation", and noted that during his period more than 25 communication campaigns were created, carrying out hundreds of activities to permeate the messages.
He also commented that companies play a very relevant role in achieving the economic and social recovery of the country, which is why the CC worked as a priority to promote the “Voice of Companies” campaign to publicize the social and economic dimension that generated by companies and their contribution to the development of Mexico.
Azcárraga thanked the contribution of each and every sector of society, making special recognition to the generosity of the radio and television industry and the media, highlighting that this allowed the CC's messages to reach everyone. the corners of the Republic.
For his part, Francisco Casanueva indicated that during his management not only will the projects continue, he will also seek to inspire society through innovating in social movements, which lead to creating better strategies and campaigns to connect with people. move them to action and motivate them to commit to their community and their country.
Regarding the strategic axes on which his period as president will focus, he highlighted: “In Mexico there are millions of companies with a social dimension, which generate jobs, care for and train their collaborators, strengthen supply chains and have a positive impact on the community and its environment.” Endorsing that the social dimension of companies will continue to be made known, showing that entrepreneurs are committed and that every day they work to achieve a better country, where no one can say that they did not achieve their dreams due to lack of opportunities. He concluded: “Because we are companies working for you, working for Mexico.”
Casanueva announced that the Communication Council will be promoting a great social movement to create a water culture, in order for society to become aware of the responsibility we have to care for it, protect it and pay for it. Through the communication campaign, the aim is to increase the perception of risk regarding its shortage, improve the culture of care and savings, as well as promote habits for the control and prevention of pollution. As well as making society aware of the water service cycle, making visible the cost of water reaching our homes and the importance of paying and charging for the service. The incoming president of the CC called on us to assume our co-responsibility and do our part, inviting those present to join this great movement.
The event, which took place at the National Palace, was attended by government authorities, representatives of business leaders, the communication industry, civil society organizations, opinion leaders and prominent personalities.
The Communication Council is the leading body of the Business Sector in matters of Social Communication. It is made up of a Board of Trustees that brings together 73 of the most prominent companies in the country, such as: INTERprotección, Grupo Posadas, Conservas La Costeña, Grupo Grisi, Office Depot, Alsea, American Express, Citibanamex, BBVA Bancomer, Casa Cuervo, Cemex, Gentera , Grupo Bimbo, Grupo Carso, Grupo Modelo, Hoteles City, Kimberly Clark, Santander, to name a few. Among its Associates is the Business Coordinating Council, the National Chamber of the Radio and Television Industry, the Mexican Association of Outdoor Advertising, the National Chamber of the Mexican Publishing Industry, among others. Likewise, the Council has the talent and knowledge of the most prestigious agencies and experts in advertising, public relations, market research, internal communication, promotional marketing, digital and production houses, as well as the times and spaces granted to it by the media. massive diffusion.
During the event, the outgoing president presented the report on activities and results for the 2019 – 2022 period, highlighting that his management occurred at a time of great changes, marked by the health crisis, which led the CC to reaffirm its commitment to society.
In this regard, José Carlos Azcárraga mentioned: “For us it was evident that more than ever our work was necessary to support society, listen to it and respond to its Middle East Mobile Number List concerns, at the same time that we gave continuity to our social movements in favor of great causes. such as the prevention of addictions with the “It's not cool” campaign and through the “Libérate” campaign to promote a culture of physical activation", and noted that during his period more than 25 communication campaigns were created, carrying out hundreds of activities to permeate the messages.
He also commented that companies play a very relevant role in achieving the economic and social recovery of the country, which is why the CC worked as a priority to promote the “Voice of Companies” campaign to publicize the social and economic dimension that generated by companies and their contribution to the development of Mexico.
Azcárraga thanked the contribution of each and every sector of society, making special recognition to the generosity of the radio and television industry and the media, highlighting that this allowed the CC's messages to reach everyone. the corners of the Republic.
For his part, Francisco Casanueva indicated that during his management not only will the projects continue, he will also seek to inspire society through innovating in social movements, which lead to creating better strategies and campaigns to connect with people. move them to action and motivate them to commit to their community and their country.
Regarding the strategic axes on which his period as president will focus, he highlighted: “In Mexico there are millions of companies with a social dimension, which generate jobs, care for and train their collaborators, strengthen supply chains and have a positive impact on the community and its environment.” Endorsing that the social dimension of companies will continue to be made known, showing that entrepreneurs are committed and that every day they work to achieve a better country, where no one can say that they did not achieve their dreams due to lack of opportunities. He concluded: “Because we are companies working for you, working for Mexico.”
Casanueva announced that the Communication Council will be promoting a great social movement to create a water culture, in order for society to become aware of the responsibility we have to care for it, protect it and pay for it. Through the communication campaign, the aim is to increase the perception of risk regarding its shortage, improve the culture of care and savings, as well as promote habits for the control and prevention of pollution. As well as making society aware of the water service cycle, making visible the cost of water reaching our homes and the importance of paying and charging for the service. The incoming president of the CC called on us to assume our co-responsibility and do our part, inviting those present to join this great movement.
The event, which took place at the National Palace, was attended by government authorities, representatives of business leaders, the communication industry, civil society organizations, opinion leaders and prominent personalities.
The Communication Council is the leading body of the Business Sector in matters of Social Communication. It is made up of a Board of Trustees that brings together 73 of the most prominent companies in the country, such as: INTERprotección, Grupo Posadas, Conservas La Costeña, Grupo Grisi, Office Depot, Alsea, American Express, Citibanamex, BBVA Bancomer, Casa Cuervo, Cemex, Gentera , Grupo Bimbo, Grupo Carso, Grupo Modelo, Hoteles City, Kimberly Clark, Santander, to name a few. Among its Associates is the Business Coordinating Council, the National Chamber of the Radio and Television Industry, the Mexican Association of Outdoor Advertising, the National Chamber of the Mexican Publishing Industry, among others. Likewise, the Council has the talent and knowledge of the most prestigious agencies and experts in advertising, public relations, market research, internal communication, promotional marketing, digital and production houses, as well as the times and spaces granted to it by the media. massive diffusion.